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Texas Association of School Administrators   |   Texas Association of School Boards
TASA/TASB Convention

TASA | TASB Convention Speakers

General Session

Thursday, 8:30 a.m.
Shawn Achor


Shawn Achor, best-selling author of The Happiness Advantage and Big Potential, spent 12 years at Harvard where he delivered lectures on positive psychology in the most popular class at the university, earning him more than a dozen distinguished teaching awards.

Achor has since become one of the world’s leading experts on the connection between happiness and success and has worked with more than a third of all Fortune 100 companies, including the NFL, the Pentagon, and the US Department of Treasury. He has traveled to 51 countries, speaking to farmers in Zimbabwe, CEOs in China, doctors in Dubai, and schoolchildren in South Africa.

His research on happiness made the cover of Harvard Business Review, his TED talk is one of the most popular of all time with more than 22 million views, and his lecture airing on PBS has been seen by millions.

Friday, 11 a.m.
Cynthia "Cynt" Marshall

CEO of Dallas Mavericks

Cynt Marshall has been a dynamic force for inclusion and diversity within the Dallas Mavericks organization and during her 36-year career at AT&T. Hired as the new CEO in March 2018, Marshall’s vision for the Mavericks organization was to become the NBA standard for inclusion and diversity, bringing transparency, trust, and her values-based leadership style that evolved the company culture in her first 100 days.

Prior to joining the Mavericks, she founded Marshalling Resources, a consulting firm specializing in leadership, diversity and inclusion, culture transformation, and overall optimization of people resources.

As senior vice-president of human resources and chief diversity officer at AT&T, she led the team that created a world-class diversity and inclusion culture, landing AT&T in the top three on Diversity Inc.’s 2017 Top 50 list of companies.